Marketing & Content Lead
Cherelle
Insight turns into impact.
- Circular economy
- Content & research
- Since 2018
Cherelle has consulted to WasteRecruit since 2018, creating articles, newsletters and reports, and helping refine and lead the company’s marketing and content function.
Her time with WasteRecruit has significantly expanded her knowledge of the waste sector and ignited a passion for circular economy innovation and nature-based restoration. It has also influenced her decision to focus primarily on writing about sustainability, circular economy innovation, regeneration and nature-based restoration.
Her approach to developing content has been to not focus merely on facts, but to bring opinion, expert insights and even controversial questions into the conversation, to help position WasteRecruit as an authority in the waste and resource sector.
Away from work
Cherelle spends most of her leisure time outdoors with her family — gardening, cycling, trail running, swimming or SUP-ing — as well as volunteering as a Coxswain for the NSRI.
The team
More of the team
Managing Director
Business Psychologist
Senior Recruiter
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